The management environment is complex, making it important for managers to operate from sound information bases. Business research assists in solving managerial problems across both the private and public sectors by offering more scientific approaches to management decision-making.
This course will provide you with the knowledge, tools and techniques to carry out systematic research and how to evaluate business research with the aim of more responsible decision-making.
This course will benefit researchers, students and managers who need to conduct research to solve complex problems in an organisation and the environment.
Upon completing this course, you should be able to:
Understand the concepts and terminologies used in basic research
Explain the research process
Describe and differentiate between the different research designs
Describe the different data collection techniques and tools
Conduct a critical literature review
Demonstrate an understanding of sampling and the sampling process
Know and apply basic data analysis techniques
Appropriately interpret research findings and make recommendations
Compile a research report
A Certificate of Competence will be awarded to all participants who successfully submit and pass their assignments, and exams*
A Certificate of Completion will be awarded to all who successfully submit and pass their assignments
A Certificate of Attendance will be awarded to all who attended the training session
On successful completion of this short learning programme, the participant may be considered for exemption from the equivalent course in the respective qualification, provided that he or she meets qualification entrance criteria. Exemption fees may apply.
2-day course contact time including facilitation and group activities