An organisation’s results are, in part, the consequences of the decisions made by its leaders. The framework that guides and focuses these decisions is called strategy. The purpose of competitive strategy is to build a distinctive and sustainable competitive advantage over an organisation’s rivals.
This course will help you to develop a strategy for business growth and deepen your understanding of the way your business works and its position relative to other businesses in its market.
This course will benefit middle- and senior managers, strategists, executives, project and programme managers, entrepreneurs, change agents and individuals who are responsible for formulating and implementing organisational strategy.
Upon completing this course, you should be able to:
Understand and interrogate the context of competition, corporate strategy and relevant theories
Analyse, formulate and implement strategy in different business environments for achieving competitive advantage
Apply and review investigative skills in understanding industry strategies
Select and apply different strategic analytical tools and techniques for leveraging organisational strategy
Formulate and explain strategies for managing competitive and co-operative dynamics
Develop business plans and devise systems aimed at efficient management within global markets
Distinguish between corporate and business strategy
Understand corporate governance and the roles and obligations of the boards of directors
A Certificate of Competence will be awarded to all participants who successfully submit and pass their assignments, and exams*
A Certificate of Completion will be awarded to all who successfully submit and pass their assignments
A Certificate of Attendance will be awarded to all who attended the training session
On successful completion of this short learning programme, the participant may be considered for exemption from the equivalent course in the respective qualification, provided that he or she meets qualification entrance criteria. Exemption fees may apply.
2-day, 3-evening course contact time including facilitation and group activities